GELAINE SANTIAGO

SHARING STORIES TO INSPIRE POSITIVE CHANGE.

I’m an online storyteller, a passionate advocate for diversity and ethics in business, and a social entrepreneur working within the intersection of cultural heritage and sustainabILITY.

Through my work with CAMBIO & CO. and SINTA & CO., I’ve learned about the power of sharing stories. A story, when told in a meaningful way, can do many things:

• It can build strong communities

• It can break down widely held colonial mentalities

• It can empower and foster pride in marginalized groups

• It can inspire individuals to take action as a collective

This is true no matter where you are in the world.

Outside of my work as an entrepreneur, I am also a speaker, freelance creative, and a marketing consultant.

My passion is helping small businesses and purpose-driven entrepreneurs elevate their online storytelling to reach passionate audiences and create meaningful, positive change.

WANT TO WORK TOGETHER?

Writing | Speaking | Consulting | Brand Collaborations

WHY BUSINESS & SOCIAL GOOD.

Before life as an entrepreneur, I was a human resources professional working in both the non-profit and corporate world. I’ve seen non-profits cancel meaningful projects because they couldn’t find funding. I’ve also witnessed corporations let go of talented people for the sake of profits.

I’ve learned that if we want to create meaningful, sustainable impact, we have to do things differently. And that means building social enterprises, financially sustainable businesses with a social mission at its core.

That’s why I HELPED found three organizations focused on social impact: