unsplash-image-I3adKpDNAjM.jpg

THE

FIERCE

CONTENT AUDIT

Made for BIPOC founders ready to break free, get unstuck, and grow grow grow.

 
 

The Fierce Content Audit is perfect for you if: 

  • You’ve ever felt like a hamster in a content wheel, spinning out post after post on social media, wondering if it’s even working.

  • You pour your heart and soul into your content, but it’s not translating into sales.

  • You’re spending most of your day on complicated and expensive marketing campaigns, instead of doing what you love.

  • You’re tired of learning from marketing bros and girl bosses who don’t take you seriously and don’t *get* you.

  • You feel stuck, frustrated, overwhelmed and don’t know how to move forward.

  • You’ve said more than once, “What am I doing wrong?” and “Is this even worth it?”


The Fierce Content Audit is designed for BIPOC e-commerce founders who’ve got big dreams.

You’re mega smart and driven, but it feels like you’re biking up a mountain with training wheels. Think of The Fierce Content Audit as that boost to get you onto the next mountain top.


 
195903629_3084581415107102_991373024067861715_n.jpg
 
 

Here’s what you’ll get: 

  • A snapshot of the health of your marketing, so you don’t continue down an expensive $$$, inauthentic and stressful path.

  • Clarity on what’s working and not with your content, so you know where to invest your energy and where to let go. 

  • Actionable insights to make your content more powerful and convert to actual sales. 

  • Critical feedback delivered with love from a fellow BIPOC founder who gets you and believes 100% in your vision. 

  • A plan you can execute, even if you’re a solopreneur with limited resources and marketing knowledge.

  • Freedom from that familiar feeling of frustration, self-doubt, and overwhelm. 

 

 
Gelaine reflected back the core reasons that my clients were seeking me out. I was struggling to put those reasons into words, but the phrases that Gelaine uncovered felt very aligned with my mission and vision.
— Nicole Ralston Coaching
Testimonial Headshots.png
 

So what’s specifically included in the content audit? 

We’ll focus on THREE main questions:

-ONE -

Is your brand story resonating with your ideal audience? 

- TWO -

Do you have the systems in place to scale your business with content as a driver for growth? 

- THREE -

What actions can you take right now and in the future to increase traffic, conversion, and sales? 


 

You'll get a detailed audit of your: 

  • Website: Specifically your homepage, about page, your top 3 product pages, 3 collection pages, and contact page. 

  • 3 Major Content Platforms Of Your Choice: The 10 most recent posts across each platform, which could include your blog, Instagram, email newsletter, etc. 

  • General brand story: Your overall message, brand persona, and story themes.

Plus you’ll receive: 

  • A 60-minute consultation with me where I walk you through the audit findings and answer your questions

  • A colorful report summarizing the results of your Fierce Fans Content Audit, put in language you can understand and resonate with

  • A 30/60/90 day action plan to help you implement the findings, focused on simple and powerful tweaks  

One on One Coaching With Gelaine Santiago

Okay, I’m interested. What happens next? 

YAY! Here’s what the process looks like:

  1. Reservation: You complete your payment and reserve your spot at the page here (if you need CAD pricing, click here).

  2. Confirmation + Pre-Work: I’ll confirm your reservation and send you the Foundations Workbook (aka. Pre-work for you to complete before the werk work begins).

  3. Alignment: We get on a 30-minute alignment call to review your Workbook.

  4. Werk werk: I do the heavy lifting, while you go about your fabulous day.  I’ll send you a message once your report’s ready (about two weeks).

  5. Presentation: We gather one more time for our 60-minute consultation, where I’ll present my findings and answer any your questions to make sure you’re set.

  6. Action! You get lifetime access to the report and 30/60/90 day action plan to implement.

  7. Invitation: If you decide you need additional support, you’ll be invited to join the Fierce Fans Monthly Coaching Program at a special rate so you don’t get back onto the hamster wheel.

 

Investment: 

What if you could stop banging your head on the wall? Feeling stuck and frustrated? Or following rabbit holes that wind up nowhere?  

What if you believed that just a few simple tweaks could drastically grow your sales, traffic, and followers?

And what if you no longer had to spend another dollar learning from toxic marketing bros who make you feel invisible in your own business?

What would all this be worth to you? Your family? And your community?

My ‘done for you’ services usually start at $2500 USD. The Fierce Fans Content Audit is currently the most accessible way to work with me.

Book your content audit for $800 USD / $900 CAD  

Gelaine Santiago in Toronto with Rags2Riches Vinia Hardin Fanny Pack.jpg
 
 
Testimonial Headshots.jpg
 
I used to think that to be good at marketing, I had to constantly be everywhere and sell. But Gelaine taught me it’s more important to focus - who is the smallest group of people I can target and have the most impact on?
— Mulugeta Bisrat, Founder of Shop Liyu